Massive Growth with TicketSpice

SacAnime is a pop culture anime convention that has captivated fans for decades. Attendees come for an extravaganza of music, gaming, art, video, and more. In its early days, SacAnime was a modest-sized gathering of around 3,500 anime enthusiasts. Over the years, their attendance numbers have soared past 25,000 and outgrown multiple facilities along the way.

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We recently met with Casey Montez, one of SacAnime's directors. She shared how TicketSpice has been integral to scaling their event and improving the experience.

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“The growth of the show has been ridiculous,” Casey noted, reflecting their expansion. “And of course, TicketSpice has helped facilitate that growth.” Managing rapid growth and a high volume of attendees often comes with new challenges but with TicketSpice, a few key features made all the difference.

The Power of Presale: Building Momentum Before the Event

Well before the doors open, SacAnime takes advantage of presale ticketing. Early commitment creates excitement, provides a solid financial foundation, and enables the team to plan more effectively as they know what to expect. Presale promotion is a simple change that makes a powerful difference. SacAnime typically sells a whopping 14,000 tickets during the presale period alone. Talk about momentum! 

Quick Check-Ins for Higher Attendance

Before TicketSpice (and the following attendance surge), check-in at SacAnime events involved flipping through a massive binder to find each attendee’s name. “We checked them off-hand by hand with a pencil,” Casey recalled. While this system worked in the early days, it became unsustainable as the event scaled.

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Once they started using the TicketSpice scanning app, the event organizers could quickly locate the digital tickets or search for attendee names over Wi-Fi. The result? A faster, more controlled check-in process that eliminated bottlenecks at entry points and cut down on the wait time for attendees. It’s a win for both the attendees and the staff.

Grow Your Event With TicketSpice

Whether you’re hosting a small concert or a large-scale convention, the right tools can make all the difference. SacAnime’s journey—from flipping through binders to seamlessly managing tens of thousands of attendees—proves that efficiency and growth go hand in hand.

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With TicketSpice, you can slash friction from your processes, enhance the attendee's experience, and massively scale attendance. Ready to join the thousands of organizers like Casey, who are unlocking new possibilities with TicketSpice? Reach out to our support team to get started.

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We’re here to help you have the best event ever!

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— The TicketSpice Team

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